A wave of pre-roll video is generally followed by a wave of search volume and foot traffic, meaning viewers are more inclined to search after watching the video.

Content marketing focuses on the strategy behind the creation and sharing of your content, so that your message is being effectively packaged and delivered to the people you’re trying to reach.

When performing an audit of your site, there are a few key areas to focus on. First and foremost, each page should have one clear keyword topic to avoid cannibalization. Careful not to repeat that keyword multiple times on the page, as that could be indicative of spam. Take a look at how your site...

So what is SEO? The term SEO is an acronym for Search Engine Optimization. It is the process of affecting the visibility of a web page in a search engine’s “organic” or un-paid search results. In the midst of the information age this is one acronym that always seems to stand out among the rest,...

It was only a matter of time until Google joined the trend of social media being the wave of the future in regards to online marketing and search driven results. I do have to admit that it took them a while to figure out how to create something to get involved in the social media...

Lately, us folks at TargetClick Marketing have been getting pretty darn curious about a highly talked about sexy new tool, and her name is Pinterest. Pinterest shares photos with just about everyone, but before your mind wanders astray keep in mind that I’m taking about a social network. Pinterest is setup in a vision-board style,...

There has always been a strong demand from consumers for local products and services.  The only thing that has changed is how they are getting information on these products and services.  How many times have you searched for something local on Google and clicked to the second page?  How many times have you even scrolled...

When is the last time you used a phonebook? More specifically, when is the last time you used a phone book for its intended purpose? This does not include a booster seat for your kids, to prop open a door or as kindling in a fire (don’t try this; it doesn’t work).  I want to...

Are you avoiding a website redesign like the bubonic plague, a double root canal and that creepy girl from The Ring combined? Is that because you’ve had a horrific web development experience in the past? Avoid a repeat performance by preparing yourself, your team and your chosen design and development firm for a smooth process...