Category

Culture
“In 2017, $136,302.18 worth of discrepancies were returned to our clients!”   Have you ever been through the drive-thru at a fast food restaurant, and then realized after driving away that the food you were given was not what you ordered? It’s frustrating, isn’t it? Unfortunately, similar situations happen all of the time in the...
As someone who is still fairly new to the Mudd Advertising team, I’ll be the first to admit I didn’t have a clue about the scope of services this company is capable of producing for its clients. The whole process was “clear as Mudd,” so to speak. So when I was asked to write a...
Dedicated to Greg – a clever marketing man and a wonderful friend to our company As a digital advertiser, I have seen the impact a positive attitude can make. I’ve found one of the most potent ways to prime yourself for success is to frame challenges as questions of “how,” not “if.” To put it...
This year marked the 21st annual Digital Dealer Conference & Expo and I had the privilege to attend while representing Mudd Advertising. Whether you are a dealer, vendor, or in an affiliated industry there is something to help everyone improve their digital advertising… not to mention it was held at the MGM Grand in Las...
“Muddville” is expanding! By March 2017, Mudd Advertising will have a new $1.5 million office building in the Cedar Falls Industrial & Technology Park. Mudd Advertising was founded in 1981 by Jim Mudd Sr. In the summer of 1997, the firm moved to its current location on Technology Parkway, and it has been growing and...
If you’re looking for the traditional office experience, don’t come to Mudd advertising. Sure, you’ll see cubicles and desks just like any other office, but it may be hard to find a private gym, café and film studio anywhere else. But what I’ve learned from my brief time interning- other than the importance of coffee...
A successful project includes three important steps:  Planning, Execution, and Closing. As a Project Manager at Mudd Advertising, my role is overseeing and assisting in each of these steps to make sure we have a successful project. What makes the project manager role crucial? They are the only role in the company that will have...
The opportunity to intern in the digital department at Mudd Advertising has been a worthwhile experience for me. As a student of the University of Northern Iowa’s Interactive Digital Studies program, the education I am pursuing is centered on digital advertising and the production techniques required by companies implementing a marketing campaign. In the digital...
As I sit in my business and communication classes at the University of Northern Iowa, I learn all about theories, methods and concepts that have to do with being a successful manager and a successful organization. One question that has always popped into my head after looking at diagrams, charts and figures is: “How do...
“I work at an advertising agency.” ^This is an invitation for further conversation. If you’d rather snuff the small talk, try “I work on computers.” Everyone works on computers. Nobody cares. Reserve “I work at an advertising agency” for business owners, where the probability of productive discussion is significantly higher. They always bite. “I hate...
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