Let’s Retarget and Bring ‘em Back!

Retargeting is all about recapturing the attention of potential customers who have already shown interest in buying, maybe they visited your website, checked out an SUV, or clicked on an ad but didn’t take that next step.

With retargeting ads, you can stay top-of-mind for those who might still be on the fence. This gentle nudge makes it more likely they’ll come back when they’re ready to buy. Plus, it’s targeted: if someone’s been eyeing a specific SUV model, they’ll see ads for similar options, special financing deals, or other promos that are perfect for where they left off.

Car shoppers often take their time before making a big decision, and retargeting keeps your dealership visible throughout that process. It’s like following up without the follow-up calls, just popping up at the right moments in the buyer’s journey and helping turn that initial interest into a real sale.

And it’s efficient! Retargeting focuses on people who’ve already shown interest, meaning less wasted ad spend on cold leads. It’s also great for building brand recognition, so when potential buyers are ready to make their decision, your dealership is the one that is top of mind.

Curious about how Mudd can use retargeting to help your dealership increase leads, nurture interest, and drive those sales? Reach out, we’d love to chat!