Mudd Advertising Celebrates 40-Year Anniversary
Cedar Falls, Iowa – March 10, 2021 – Mudd Advertising, a full-service automotive advertising agency, is celebrating its 40th anniversary this year.
Mudd Advertising was founded by Jim Mudd in July of 1981. From the basement of his Cedar Falls, Iowa home, the company has become one of the nation’s largest privately held agencies dealing exclusively in retail automotive advertising.
As a family-owned business, Mudd Advertising has a strong presence in the automotive space with over 3000 clients covering all 50 states. From a small basement to a 36,000 square-foot facility on a 20 acre campus, every step of the journey has been a realization of Jim and Cecelia Mudd’s dream.
“At its core, the success of Mudd Advertising has been based on perseverance and optimism,” said Jim Mudd. “I began this business in my basement during a recession. I’m very proud of what we’ve accomplished over these years and the help we’ve been able to provide to our clients.”
At its core, the success of Mudd Advertising has been based on perseverance and optimism.Jim Mudd Founder of Mudd Advertising
All production, creative and interactive is integrated into one team all under one roof, working cohesively toward one vision. Today’s client successes are a direct result of the principles established by Jim Mudd. Mudd Advertising continues to apply these principles and strengths that were implemented 40 years ago.
As the next generation of the Mudd family builds on this legacy, people are the driving force. “It’s the quality of the people that has helped the company grow into what is has become today,” said Jim Mudd. “We have outstanding employees.
New leadership has been introduced including Phil Sura as President of Mudd Advertising. In addition to introducing multiple initiatives Mudd launched an aggressive 5-year plan to more than triple key financial indicators. This will be accomplished through key partnerships with OEMs, resellers, and direct dealer contacts.
The culture and dedication keep the focus on honesty, integrity, and passion. The fundamentals of leadership passed down from Jim continue to be shared as the core of Mudd Advertising success.
About Mudd Advertising:
Mudd Advertising employs more than 100 professional staff in Cedar Falls, Iowa, supporting more than 3200 clients annually. The company offers marketing and advertising solutions, specializing in direct mail, TV and radio production, digital and traditional media and point of sale production for the automotive industry.