Herrin Gear

Clients

Herrin-Gear Automotive Group

Category:

full-service, digital marketing,
traditional marketing, direct marketing

Date:

23 January, 2023

Objectives

In late 2018, Herrin Gear Automotive Group set out to find one partner who could take on the management of the group's entire marketing plan and execution in order to increase lead generation more effectively.

Challenges

They were working with a variety of vendors and needed more cohesiveness with messaging and strategy.

Solutions

In March of 2019, Mudd Advertising began execution of all digital and traditional media planning, buying, creative, & video production. We introduced and developed the HG Advantage as a unique differentiator in the market and helped to develop awareness of their community involvement.

Herrin Gear Logo
"In the spring of 2019, Herrin-Gear Chevrolet made the decision to partner with Mudd Advertising. Since then, this store has been the Elite Dealer in Mississippi, 3 years in a row. 2020, 2021, and 2022. These are the first years this store has ever been the Elite Dealer in the state. We couldn’t do it without the team at Mudd Advertising"
Frank Diaz
Executive Director
Herrin-Gear Automotive Group

RESULTS

Herrin-Gear Chevrolet named Mississippi Elite Dealer

For the first time in history, Herrin-Gear Chevrolet reached Elite status beginning in 2020 and again in 2021 & 2022

Seamless Integration of Messaging

Mudd Advertising has been the single point provider for all Herrin-Gear stores and executes all of their Paid Search + VLA, SEO, OTT, Production, and Facebook marketing.
Checkout our results

We Love It When You Succeed

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Glockner Auto Credit / Leveraging Traditional and Digital For Success

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Coulter Cadillac Phoenix / Breaking Store Records!

Coulter Cadillac Phoenix / Breaking Store Records!

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Herrin-Gear / GM Elite Dealer 3 Years Running

Herrin-Gear / GM Elite Dealer 3 Years Running

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Gateway Buick GMC / 10 years and still growing

Gateway Buick GMC / 10 years and still growing

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