Herrin-Gear / GM Elite Dealer 3 Years Running

Clients

Herrin-Gear Automotive Group

Category:

full-service, digital marketing,
traditional marketing, direct marketing

Date:

23 January, 2023

Objectives

In late 2018, Herrin Gear Automotive Group set out to find one partner who could take on the management of the group's entire marketing plan and execution in order to increase lead generation more effectively.

Challenges

They were working with a variety of vendors and needed more cohesiveness with messaging and strategy.

Solutions

In March of 2019, Mudd Advertising began execution of all digital and traditional media planning, buying, creative, & video production. We introduced and developed the HG Advantage as a unique differentiator in the market and helped to develop awareness of their community involvement.

"In the spring of 2019, Herrin-Gear Chevrolet made the decision to partner with Mudd Advertising. Since then, this store has been the Elite Dealer in Mississippi, 3 years in a row. 2020, 2021, and 2022. These are the first years this store has ever been the Elite Dealer in the state. We couldn’t do it without the team at Mudd Advertising"

Frank Diaz

Executive Director
Herrin-Gear Automotive Group

Genesis, Hyundai

Hyundai & Genesis Agency Success!

Genesis, Hyundai

Hyundai & Genesis Agency Success!

Two of our Wisconsin stores were seeing great success with our partnership, but wanted to take their strategy to the next level with the help of their strategy team...

Chevrolet, General Motors

Wisconsin Chevy Dealer: Record Growth!

Chevrolet, General Motors

Wisconsin Chevy Dealer: Record Growth!

Looking to boost your new and used car sales? This is the result one of our Wisconsin partners achieved when they partnered with Mudd Advertising to increase brand recognition, leads,

Chevrolet, General Motors

Wisconsin Chevy Dealer: The Case for Digital

Chevrolet, General Motors

Wisconsin Chevy Dealer: The Case for Digital

Would you love a 60% increase in new car sales? This is the result one of our Wisconsin partners achieved when they partnered with Mudd Digital to increase traffic, leads,