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Herrin-Gear / GM Elite Dealer 3 Years Running

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Herrin Gear

Clients

Herrin-Gear Automotive Group

Category:

full-service, digital marketing,
traditional marketing, direct marketing

Date:

23 January, 2023

Objectives

In late 2018, Herrin Gear Automotive Group set out to find one partner who could take on the management of the group's entire marketing plan and execution in order to increase lead generation more effectively.

Challenges

They were working with a variety of vendors and needed more cohesiveness with messaging and strategy.

Solutions

In March of 2019, Mudd Advertising began execution of all digital and traditional media planning, buying, creative, & video production. We introduced and developed the HG Advantage as a unique differentiator in the market and helped to develop awareness of their community involvement.

Herrin Gear Logo
"In the spring of 2019, Herrin-Gear Chevrolet made the decision to partner with Mudd Advertising. Since then, this store has been the Elite Dealer in Mississippi, 3 years in a row. 2020, 2021, and 2022. These are the first years this store has ever been the Elite Dealer in the state. We couldn’t do it without the team at Mudd Advertising"
Frank Diaz
Executive Director
Herrin-Gear Automotive Group

RESULTS

Herrin-Gear Chevrolet named Mississippi Elite Dealer

For the first time in history, Herrin-Gear Chevrolet reached Elite status beginning in 2020 and again in 2021 & 2022

Seamless Integration of Messaging

Mudd Advertising has been the single point provider for all Herrin-Gear stores and executes all of their Paid Search + VLA, SEO, OTT, Production, and Facebook marketing.
Checkout our results

We Love It When You Succeed

Chevrolet, General Motors

Chevy Dealer: Continuing to Hit New Milestones after Years of Partnership

Chevrolet, General Motors

Chevy Dealer: Continuing to Hit New Milestones after Years of Partnership

This long-time partner of Mudd Advertising is continuing to see significant growth in terms of car sales, conversions & more!
General Motors, GMC

GMC Dealer: Hitting Early Goals with Mudd Advertising

General Motors, GMC

GMC Dealer: Hitting Early Goals with Mudd Advertising

This Washington GMC dealer had goals to increase sales and taking market share in their area. Learn more about how we accomplished this!
Chevrolet, General Motors, GMC

Idaho GM Store Increased Sales with Omni-Channel Approach

Chevrolet, General Motors, GMC

Idaho GM Store Increased Sales with Omni-Channel Approach

One of our Idaho GM Dealers has experienced impressive growth in their new car sales with Mudd's strategies.
Chevrolet

Nevada Chevy Dealer – Increased Car Sales & Leads

Chevrolet

Nevada Chevy Dealer – Increased Car Sales & Leads

One of our Nevada Chevrolet dealers had a goal of selling more new vehicles, learn more about how we helped!
Chrysler, Dodge, Jeep, Ram, Stellantis

Texas CDJR Dealer: Success with Omnichannel Approach

Chrysler, Dodge, Jeep, Ram, Stellantis

Texas CDJR Dealer: Success with Omnichannel Approach

This Texas was looking for help with increasing their car sales. The team at Mudd helped them achieve and exceed their goals with our marketing mix!
Buick, General Motors, GMC

Buick GMC Dealer: Unified Traditional & Digital Messaging

Buick, General Motors, GMC

Buick GMC Dealer: Unified Traditional & Digital Messaging

This Buick GMC Dealer in Summerville, SC was not happy with their growth trajectory, and were looking for a full-service agency to create a unified message from digital to traditional