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We sell about the same number of cars today as we did in 2000. Dealers pay roughly three times as much in advertising to sell each one. The question is not whether the platforms worked. It’s whether the industry defined “working” in a way that never guaranteed a real buyer at the end. For dealers reading this, the challenge is clear: demand proof in people, not in pixels.
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Condensed insights from key data points included in the 2025 NADA Full Year Report.
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Top-Performing Montblanc Buyback Postcard Now Available to Chrysler, Dodge, Jeep and Ram Dealerships Nationwide During Special Promotional Month
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