/
/
Presidential Visit Turns Spotlight to Cedar Falls
Marine One touched down on the landing strip at the Waterloo Regional Airport last week, heralding the arrival of President Barack Obama. President Obama, who last visited Cedar Falls in 2012 during his campaign for re-election, was in town to speak at Cedar Falls Utilities regarding their efforts to provide affordable and reliable high-speed Internet.
The city of Cedar Falls lit up the Internet a week ago when President Barack Obama touted their remarkable Internet speed in a video released online about increasing public broadband efforts around the country. Cedar Falls ranks fifth worldwide in terms of Internet speed, behind just Seoul, Hong Kong, Tokyo and Paris.
Speaking at a warehouse of Cedar Falls Utilities, President Obama praised their work and encouraged other communities across the United States to follow their example. CFU was created in 1994 as part of a community-wide initiative to bring high speed Internet service to the area, when other phone and cable companies made no plans to upgrade their networks.
Mudd Advertising is one of several area businesses that were elated to see their small Iowa town receive recognition on a national scale. By being based out of Cedar Falls, Mudd has reaped the benefits of high speed Internet service, using it to bolster their digital advertising services.
To keep pace with the evolving advertising world, Mudd has continued to embrace digital advertising, in addition to the more traditional methods, such as direct mail, that were used to build the company. Jim Mudd, Sr. founded Mudd Advertising back in 1981 with a focus on direct mail services for the automotive retail market.
How does high speed Internet benefit Mudd? Web page load time has become more important than ever in the digital age, and being able to advertise to consumers with high speed Internet is a significant advantage. The negative effects from a slow loading page can cost companies millions of dollars in lost sales, so the service that CFU provides is huge for both the community and area businesses.
Mudd Advertising is proud to call Cedar Falls home, and this moment of recognition from the president is but a signpost for the future success of this small but significant Iowa town.
Image courtesy of the Washington Times.
Recent Posts
Mudd Advertising
Let’s leverage!
Mudd Advertising
Politics Schmolitics!
Mudd Advertising
Mudd has been promoted to Google Premier Partner
All Categories
Tags
anonymous website visitor identification
automotive
branding
cable
case study
chevrolet
chevy
data
digital marketing
direct marketing
display
dynamic inventory display
facebook
first party
google
google analytics
google premier partner
internet marketing
local seo
Matthew Moody
media
mobile search
mobile seo
MUDDid
online marketing
online video
organic
organic search
pay per click
political
ppc
promotion
retargeting
search engine marketing
search engine optimization
sem
seo
social advertising
social media
social media marketing
strategy
traditional marketing
traditional media
Volunteer Spotlight
youtube