Font Personalities: What Message is Your Font Sending?

The most famous brands in the world are easily recognized by their font. When you see a commercial featuring a thin, sleek font and white space, you can almost immediately hone right in on the fact that it’s an ad for Apple. Fonts have their own personalities and subconscious meaning that you may not even realize....
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The Perfect Mix of Music to Get Through the Week

“Boy, I’m really looking forward to Monday.” Have you ever heard anyone say that? It’s almost like hearing someone say, “Hmm… I don’t know, let’s Yahoo it.” If you hear someone say either of those things, you should flick them in the forehead. How do you feel about Mondays? I feel like everyone dislikes Mondays,...
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How to Take your Snapchats to the Next Level

As most people around the TargetClick office know, I make some moderate to okay-looking Snapchats in addition to doing some graphic design work from time to time. Today, I will be sharing these skills by teaching you how to take your Snap game to the next level. It’s not as trying or time consuming as...
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Top FREE Photo Editing Apps

There’s a reason Instagram has become one of the most popular apps out there. In this visual world, people would rather look at beautiful images rather than read some text. According to Socialbakers, photos make up 93% of the most engaging posts on Facebook. Holy cow! I’ve taken a look at tons of photo-editing apps...
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Considering the User Experience When Designing Your Responsive Website

To some degree you could say that, as far as mobile devices go, every pixel counts. That statement is more valid than ever when you consider the fact that 63% of adult cell owners use their phones to go online (as of May 2013). What is their first thought when they land on your site?...
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7 Techniques for an Effective ‘Call to Action’

Simply stated, a call to action is a way of convincing a consumer to do something. You want them to “click here,” “buy now,” or “register,” for example. These call to actions are the perfect way to convert browsers into buyers for your business. Recognize the Need Identify a problem. Present your audience with a...
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The Best Ways to Share Content Visually

I’m a visual learner. So when someone hands me a sheet of paper with a lot of content on it or sends me an excel sheet, my eyes glaze over. If you’re anything like me, you also find it difficult to sift through the mass of information for the most key takeaways. Luckily, there are...
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Spring Cleaning: Photoshop Edition

It’s been a pretty brutal winter here in Iowa this year (especially with those couple negative 44 degree with wind chill days), but as an optimist, I have to believe that spring has got to be coming soon. Most people prepare for spring by organizing and cleaning out their closets, basements or even their entire...
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