CAMPAIGNS Copy

CREATIVE CAMPAIGNS
MUDD DOES IT ALL!
Display Banners, Email, POP, Digital and more...

CAMPAIGN OVERVIEW

Below you will see what's included in every package we offer, as well as our campaign schedule for deliverables.

BRANDCASTING

Brandcasting website with complete backside analytics tracking. Users are driven to fill out the form, call your dealership, and claim a bonus offer. Analytics will track leads and clicks from emails, banners, and direct mail. Once the visitor fills out the form, they will receive a coupon to bring into your dealership.

DIRECT MAIL – LETTER
 
8.5″x11” full-color, 2 sided database mailer. This database letter features special service coupons. Personalized for your customers to take advantage of the lowest rates available, and equipped with a summer gas coupon, you’re sure to get sales rolling!

DIRECT MAIL – TRIFOLD SELF MAILER

Multiple sizes and full-color  

EMAIL BLAST
 
Database and Conquest Email Blasts. Target your current database as well as conquest customers with email blasts driving them to your dealership’s brandcasting site.
DISPLAY BANNERS
 
160×600, 300×250 and 728×90 banners. Three sizes of banners for you to use on your own website or to run on third party sites. Reach your customers across the web with our web banners.
GUEST-LIST VIDEO CAMPAIGNS (GVC)
 
Mobile video has surpassed TV viewership! With so many eyes online, you must choose your targets carefully to be effective in generating results. GVC does exactly that by promoting your event on Facebook, YouTube, or both with a 30 second video message served directly to a targeted guest list.

Reach your loyal customers, conquest look-a-likes, and online auto shoppers in your market with this powerful addition to your Brandcasting campaign!

TV SPOT
 
Themed video with dealer logo, end tag, and voice over. Expand awareness for your sales event and dealership with a TV spot. Our media buy team is the best in the business.
PRE-ROLL OR TRUEVIEW
 
Video ads ranging from 15-30 seconds placed before videos on YouTube and Google Display Network. Need to reach a specific audience? Targeting allows us to tie your ad to videos that share your target audience or even pinpoint viewers with a history of visiting sites related to your business.
POINT OF PURCHASE
 

Multiple Point of Purchase elements available to display your message in store, including: 24” x 36” Posters • 3’ x 28′ Banners • 24” x 63” Tri-stand Mounted Banners • Car Tags

 

ANALYTICS
 

Full campaign driver analytics in an easy-to-use dashboard

Track your campaign’s performance with Mudd’s Adsuite tool. Our analytics will pull in your campaign drivers, pURL activations, number of visits, leads, and conversion rates. Ensure your campaign’s success with our analytics.

 
 
VIN NINJA
 
This dynamic online ad generator will show paid search ads on both Google and Bing specific to your current inventory.

VIN NINJA is available for both new and used inventories.