The challenge for sales and service departments in our industry is still the same, no matter what new technology evolves to attempt solving it. All automotive dealerships need to maintain loyalty of the customers they have, build a base of new customers and differentiate themselves from the competition. Accomplishing all three objectives leads you in...Read More

Happy Friday Everyone! Here are some links we collected throughout the week that we wanted to share with you all!  Have a great weekend! An interesting read on the prevalence of mobile in the U.S.Read More

Last weekend Mudd employees, clients, family and friends gathered to celebrate three decades of steadfast growth and success.  We thought we’d devote this post to sharing some of the great pictures captured throughout the weekend. Here’s to another 30 years, Mudd!Read More

Alicia Locher | Academics Client Services This past week, the Results blog has examined trends in higher education contributing to the rise of the for-profit university, it’s time to take a look at specific demographic differences that make the for-profit student different than the non-profit private or public university student and even the community college...Read More

Alicia Locher | Academics Client Services  In the past few years, major players in the for-profit higher education industry have endured intense fire. Punitive legislation, tightening regulations and a scrutinizing media spotlight have put pressure on for-profits to live up to their promises of gainful employment or shut down.[i]  While pending government legislation to make...Read More

Alicia Locher | Academic Client Services As we dive in the academic realm on the blog this week, we’ll discuss trends in higher education that have contributed to the rise of the for-profit university. In light of these trends, we’ll take a look at the relevance of for-profits in the educational sector despite critical reports...Read More

Happy Gung Ho Friday everyone! This weekend the Mudd team will be continuing the 30-year anniversary celebration that kicks off today. Saturday will be a day full of golf, swimming, fireworks and a presentation by our own Jim Mudd Sr. I’ll keep things brief this week. The one link I want to share with you...Read More

Most weeks are exciting at Mudd Advertising, but this week is especially exciting as we prepare to celebrate the company’s 30th Anniversary!  Jim Sr. opened the doors of Mudd Advertising in 1981, and our company has been growing and helping clients succeed ever since.  Tomorrow we have a very special Gung Ho meeting planned, in...Read More

Well, today marks the final installment of White Paper Wednesday. As a recap, we’ve covered best practices with display and search advertisements.  Today, we’re getting social. Social advertising uses the realm of social networks to gather an audience.  Here are some do’s and don’ts to keep in mind. OPT-IN, OPT-OUT Because personal information is just...Read More

Whitney Free-Bakula | Creative Assistant Hopefully, everyone had a great Fourth of July celebration! Last week we offered some tips on how to ensure your emails get past the spam filter and really resonate with your readers.  Today we’re taking it to the next level and offering up some advice on email design, content and overall...Read More