By

Dave Meindl
For years I’ve been working with the auto lead data format specifications, creating ADF records and sending the data to CRMs. After about preparing auto lead data format templates several dozen times, studying and restudying the Auto-lead Data Format (ADF) specifications and writing and rewriting virtually the same XML over and over again, I decided it was...
Today is National Camera day, so we wanted to share with you some of the cameras we use in and out of the studio to make your commercials and other videos. We have cameras ranging in size and shape and it is up to our video team to pick the best one for each scenario....
Every business has some objective it needs to have its customers complete to stay in business. This is true with brick and mortar stores and businesses who operate completely online. When a customer completes this objective, it is considered a conversion. In internet marketing, a conversion is when a customer completes a desired action online....
The ability to query Google Sheets as though it were a database is absolutely awesome. There’s just one small challenge: You can’t reference columns by header labels, i.e. the names you add the first row of each column. This limitation exists probably because the first row of a spreadsheet is no different from all the other...
The difference between Google Tag Manager’s “tag firing priority” and “tag sequencing” is subtle but important. Tag Sequencing Tag sequencing allows you to require that a tag fire immediately before or immediately after the tag you’re editing. Let’s say you’re editing a tag which you’ve named “Middle Tag”. Suppose there’s another tag called “Setup Tag”...
Advertising is a lot like politics. Both require their constituency to take action. Both are judged by that outcome and both use persuasive language to get results. The winners did just that. The losers did not. But, herein lies a dilemma for marketers and politicians: What is the language that will work? What words will...
Marchex, DialogTech, and even Google allow you to replace phone numbers on a client’s website with call tracking numbers. But if there are multiple systems trying to rewrite phone numbers on the same website, the last rewrite / number-replacer script to load is the one that finally wins. So, if your number replacer script isn’t...
People are searching for the vehicles you have in your inventory. For example, someone is searching for (and wants to buy) a 2011 Meindl 246i (’cause it’s just about the coolest car never made). If a dealer who had that vehicle in stock were to create an ad specifically for the 2011 Meindl 246i and...
If Tag Manager seems to be causing the website to go crazy or fail to load or display properly or you’re seeing a blank page or if some other crazy stuff seems to be happening, check to see if any of your tags include a call to the document.write() method. If any of the tags...
So, you’ve created a form using Gravity Forms. Your form has several sections and you want to display each section as a “tab.” Excellent. No problem. It’s actually a piece of cake. Independent Tabs For the first example, we’re going to set up a form where each tab is independent of the others and where...
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