August 3, 2016

The Mudd Fab 5 of Writing Automotive Radio and TV Commercials

“MY DEALER NEEDS TO SELL MORE CARS!” Over the course of my 27 years writing automotive radio and TV commercials, along with web videos,  I have probably heard that phrase hundreds, if not thousands of times. Luckily, there’s a formula that I learned from Jim Mudd Sr. the first week I started with Mudd Advertising back...
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