Mudd Advertising

Efficient and Effective Media Buying

From market to media to measurement to reconciliation, Mudd Advertising’s media buyers effectively and efficiently get the most return from our clients’ advertising dollars. Using our media survey tool along with Mudd AdSuite, our media buying experts have access to hundreds of thousands of surveys…

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NADA Recap

A couple of us “Mudders” ventured down to New Orleans for the annual National Automotive Dealer Association (NADA) convention last month. I am very thankful that I was able to represent our company and I learned a lot during my trip. Many of our existing…

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Create Brand Cohesion

A brand isn’t just the name of your company, it’s every single component that makes up your company from your logo to your products. Your brand isn’t even just about the tangibles, it is also how it makes your customers feel. The key to a…

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Going Responsive

Have you ever reduced your browser size for a particular reason and had to painstakingly scroll over to see the cut off portions of the website?  Or have you ever tried pulling up one of your favorite websites on your phone, but it was this…

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Subdirectory vs Subdomain

What is a Subdirectory? Subdirectories are just folders within a main domain; for example, www.targetclickmarketing.com/blog, where /blog is a subdirectory of the TargetClick Marketing domain. Another example – http://davematthewsband.com/tour, where /tour is a folder within http://davematthewsband.com, and http://davematthewsband.com/tour/archive, where /archive is another folder within /tour….

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What is Content Marketing?

When I first started as an intern at TargetClick, I did a little bit of everything. I dabbled in Reputation Management by responding to dealership reviews. I planned posts and did reporting for social media accounts. I wrote a lot of miscellaneous things like webpage…

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The Online Misconception

I decided the other day that I would like to start my own business. I thought perhaps I would start a new clothing business that would be in a very busy section of town like Main Street. However, in order to save some money, I…

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