Mudd Advertising

Realizing Your Strengths

A few months ago, I began my Account Management internship here at TargetClick. I was excited to learn more about what TargetClick does on a daily basis as well as apply skills I have learned in my classes. Currently, I am a Senior at the…

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Cold Start to a Cold Call

At first, calling a prospective client seemed to be something of a daunting task.  However, I knew I needed to adjust as quickly as possible as I was a new member of the team.  I began to feel the comfort and confidence that is needed…

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Surviving SEO Evolution

In constantly changing world of search engine optimization, one thing that has been established is that links are the oldest and truest form of trust being exchanged between websites. Links essentially work as votes of confidence from one site to another stating that the mentioned…

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Mudd EQ Joins JDUG 2014

Recently, a good portion of the Mudd EQ team ventured down south to New Orleans to be a part of this year’s John Deere Users Group (JDUG). This event provides attending John Deere dealers from across the country the opportunity to come together and learn…

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Spring Cleaning: Photoshop Edition

It’s been a pretty brutal winter here in Iowa this year (especially with those couple negative 44 degree with wind chill days), but as an optimist, I have to believe that spring has got to be coming soon. Most people prepare for spring by organizing…

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Why Target Long Tail Keywords?

What are long tail keywords? Long tail keywords are simply phrases made up of 3+ words. Short tail keywords or ‘head’ terms are 1-2 words. Long tail keywords have lower search volumes because they aren’t as obvious of a search like short tail keywords are….

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